I'm a content strategist, creative director, and UX copywriter.

I spent eight years at Nike as a content designer for in-store retail experiences like Inside Track and Shoe Finder, then dialed in the tone of voice and trained NikeAI's responses for tasks like customer service and review summaries.

As a creative director, startup founder, and journalist, I've worked with brands like Google, American Express, Mercedes-Benz, and The Macallan; launched an on-demand travel itinerary service featured in The New York Times, the FT, and elsewhere; and written about everything from the Albanian Riviera to Portland's best dive bars.

I've been a Rolling Stone intern, a two-time Junior Olympian in fencing, a music-magazine fact-checker, a Comic-Con moderator, and the first person to get the word "gogurt" published in New York magazine. I'm also fun at parties.